As the director of the DP World commercial and global campaign for Edelman, I brought the creative vision to life, delivered authentic, meaningful stories and showcased the greatest strength of its worldwide logistics enterprise: human power.
COMMERCIAL
With ambitious creative parameters and tight production deadlines, Edelman partnered with me and engaged my company, MATTER, to provide both creative and production services across eight countries. In addition to our producers, film crew and international production support, I worked hand in hand with the agency, creatives and clients as I directed the filming, photography and interviews at ports across the world with the executives and employees who keep international trade moving every day.
EMPLOYEE STORIES
In five dynamic weeks of production, we traversed the globe, changed time zones... even survived an earthquake to connect across cultures and deliver a multi-faceted campaign juggernaut to be utilized across video, print, digital and social media platforms. My gratitude to everyone involved, all working together to show that creativity, strategy, and well planned production can move just as fast as global freight.
PRINT
DIGITAL
SOCIAL
